They haven't even confirmed that they are dating or have been seen in public together just yet, and there are already rumors floating around that Nick Jonas and Kendall Jenner's relationship might be another celebrity business plan. There's a new report that suggests Jonas might be using Jenner to help promote his music career as he's been having a hard time climbing the charts as a solo artist.

According to OK! Magazine on Thursday, there is speculation that the "Jealous" singer is using the reality television star to help increase album sales.

"Nick and Kendall aren't serious," a source told OKMagazine.com. "Nick likes her and thinks she's beautiful, but he's looking at this as more of a business gain."

The singer just released his latest single, "Under You," and hopes the tabloid fodder about him and Jenner "will give his name and sales the boost he wants," according to the insider.

And apparently, Jenner doesn't mind being a part of the deal as well. Even though it's been awhile since she's been in a serious relationship, close friends say she's only interested in having fun and isn't taking Jonas or the relationship seriously.

"She's just having fun with things," the source said.

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Kendall Jenner, Nick Jonas