Taylor Swift Files 9 Trademarks; ‘Shake It Off’ Singer Reportedly Getting Back On Spotify, Plans To Launch Own Music Streaming Service
Taylor Swift has recently filed nine separate trademarks. Fans speculate that the pop singer is launching her own music streaming service after her alleged feud with Spotify.
In 2014, Taylor Swift drops all her albums from Spotify. The Daily Beast reports that unless Spotify knows how to pay artists and develop exclusive deals, then it could be the end of the music streaming service. The singer was already apprehensive about streaming her "Red" album in 2012 due to Spotify's paltry royalty payments.
Recently, Taylor Swift is reported to have filed documents to give her the right to brand a website which features non-downloadable multimedia content in audio recordings according to a report by TMZ. What sounds to be like a traditional streaming service, the "Shake It Off" singer plans to call the website "Swifties."
Taylor Swift was already reported to have a dispute with Apple when the tech giant company said it would not pay artists for the first three months of its music streaming service. Apple says that it is not charging its customers for the first three months as well.
However, Taylor Swift said that she is not willing to contribute her life's work to an experiment that does not compensate the artists, creators of music, producers and writers. "I just don't agree with perpetuating the perception that music has no value and should be free," she said. Nonetheless, she later agreed to put her "1989" album to Apple Music saying that the company treated her like she is the voice of the creative community.
However, Billboard reports that Taylor Swift is not launching a music streaming service. The trademark filed indicates that the singer is going into computer software for mobile devices. It can also be used for streaming and downloading audio, video and live recordings and performances. Computer and mobile gaming technology are also included in the brand.
