Pamela Anderson Banned VIDEO Ad: UK Commercial Considered 'Sexist & Degrading' (WATCH)
Pamela Anderson's latest commercial was banned from television in the United Kingdom because it was considered "sexually aggressive and "likely to cause offense to some viewers."
Anderson, 45, appears in a spot for Dreamscape Networks, a domain web and hosting company. In the beginning of the commercial, Anderson is wearing a business suit in a meeting for the brand with a group of men.
She starts off the conference saying, "To the next item on the agenda... Gentlemen, if we want this business to stay on top, we need to be at the forefront of the Internet."
After Anderson's assistant pours her a cup of coffee and asks if she would like some cream, one of the men, named Adam, begins fantasizing about the former Baywatch actress and her assistant fooling around while wearing bikinis with their bodies covered in cream. In the fantasy sequence, shot in slow motion, Anderson also suggestively calls out to Adam.
Adam wakes up from his dream when Anderson asks him at the meeting, "What are we going to do about our web address?"
"Crazy... Domains.co.uk?" he says, to which Anderson replies, "Very good, Adam."
When the assistant comes over to Adam to pour him a cup of coffee, her breasts are peeking out from her bra, which is visible underneath her suit.
Dreamscape Networks described their commercial as "over-the-top and comical" and that "the dream sequence, although suggestive in nature, was not gratuitous or pornographic."
Clearcast was the first to put a ban on the spot and ruled that it not be played on television in the U.K. before 9 p.m., but the ASA determined the final ruling "that it must not be broadcast again in its current form."
The United Kingdom's Advertising Standards Authority (ASA) deemed the commercial too racy after they received four complaints, so it was banned from being played on televison on June 5, according to the company's official website.
The ASA stated that the reason for the ban is because the fantasy scene was considered "sexually aggressive" and that it was "likely to cause serious offense to some viewers on the basis that it was sexist and degrading to women," so it breached the code of "harm and offense."
Watch Anderson's Dreamscape Networks' banned ad here.