The "Hawk Tuah" catchphrase by Hailey Welch in her viral street interview has blown up on PornHub too.

A representative for the adult website told TMZ that the search popularity of Welch's viral phrase has blown up on the website. Searches for the term reportedly started on June 14 and recorded its highest peak of 850,000 searches on Tuesday, per the website insights obtained by the outlet,

At the time, the site projected that the "Hawk Tuah" searches would reach 4.7 million that day.

PornHub
This photograph taken on May 24, 2022 in Toulouse shows screens displaying a minor child sign and the logo of the pornographic site Pornhub. LIONEL BONAVENTURE/AFP via Getty Images

Interestingly, the catchphrase did not exist on the adult content site until Hailey coined it in her viral street interview with Tim and Dee TV on June 11.

More and more uploaders on the platform are reportedly including "Hawk Tuah" in the titles of their videos to ride on the virality of the phrase.

While the X-rated viral phrase she coined became popular -- both on social media and the adult website -- Hailey, herself, was not on PornHub.

In a recent interview with the "Plan Bri" podcast, she told host Bri LaPaglia that she does not want to be only known as the "Hawk Tuah" girl.

"I don't really want that to be like my image... I don't see that being like my thing. Yeah," she said, talking about her plans now that she is under a management firm, The Penthouse.

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Hailey has since returned to Instagram and promoted a new merch deal, this time with 16minutes.life. This limited edition merch line offers a wide variety of items including hats, tees, hoodies and crewneck shirts, among many others.

This deal came after Jason Poteete of Fathead Threads, a Tennessee-based embroidery and apparel brand, reached out to her immediately after she went viral online and released her first line of merch -- hats.

When the "Hawk Tuah '24" hats were released in late June, including the ones autographed by Hailey, Fathead Threads reportedly earned over $65,000 at the time.

Hailey's unexpected popularity started after creator duo Tim and Dee TV interviewed her last month.

When the host asked her, "What's one move in bed [that] makes a man go crazy every time?" she responded, "You gotta give 'em that 'hawk tuah' and spit on that thang!"