Cristiano Ronaldo Underwear Line Launch PHOTOS, Real Madrid Soccer Player Shows Off Toned Body
Cristiano Ronaldo launched his underwear line in Madrid, Spain on Thursday along with his giant billboard at the Palacio de Cibeles.
In the huge promotional billboard, the soccer player wears only tight boxer briefs. His toned abs and rock solid legs are on full display.
"I am very excited to be officially launching my #CR7underwear collection in Madrid," Ronaldo tweeted.
Following that tweet he wrote, "Proud to see this image from the #CR7underwear campaign displayed in one of Madrid's most famous landmarks today."
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Ronaldo's collection was designed by American fashion designer Richard Chai, who said he was impressed by the athlete's involvement with the project and his attentiveness.
"I think the amazing thing about this project, really, is that you have someone like Cristiano Ronaldo who was the most recognized and most celebrated athlete in the world starting a project," Chai said in a video for JBS underwear. "But then wanting to hire a designer, specialist and an expert to really kind of come in and make sure that it has a certain credibility."
CR7 by Cristiano Ronaldo is available worldwide starting Nov. 1.
