As the trailer for Fast and Furious 7 is set to release this week, marketing for the movie is in full swing and a new title, a first in the F&F series, has also been announced.

Director James Wan Is 'Proudest' Of F&F7, Which Was Also The 'Hardest' To Make

The seventh instalment is shortening the title and simply ticking to Furious 7. It has a Fantastic 4 ring to it, but sounds smart and impactful.

It was also revealed that the trailer for the movie will be unveiled on online on the Facebook page of the movie and also exclusively via E! Online, on November 1.

Paul Walker's Character Not To Be Killed Off In Fast and Furious 7

Recently, Tyrese Gibson and Vin Diesel also amped up the excitement for the trailer release.

When Gibson posted the exciting bit of news -- that the trailer was due out on November 1 -- he emphasized honoring Walker.

"#Fast7trailer will officially drop on Nov 1st fans worldwide we did this on behalf of our family and our brother Paul Walker....... My entire heart miss you P!!! We hope we made you proud...... Nov 1st......." he wrote.

But the more immediate reaction came from Diesel. The actor said that the clip was "incredible" and that it left him "speechless."

"Universal came to visit, to show the trailer for FF7...

Speechless... yeah, it was that INCREDIBLE!

I must also say, that it was emotional and bittersweet... we all went above and beyond to make Pablo proud, but man, I wish he could see what we have created and just how far we have come," he posted on his Facebook account last month.

Fast and Furious 7 will take off from where Fast and Furious 6 left off. James Wan took over the director's role from Justin Lin, who announced earlier in the year that he will step away from directing the franchise.

The cast for the seventh instalment reprising their roles include Diesel, Michelle Rodriguez, Luke Evans, Tyrese Gibson, Ludacris and Jordana Brewster. UFC Womens Bantam weight champion Ronda Rousey and ONG Bak star Tony Jaa will also star in the film.

Fast and Furious 7 will hit theaters in April 3, 2015.

Watch a trailer for Fast and Furious 6:

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Fast and Furious 7, Movies