VMA Winners 2012: Rihanna Wins 'Video Of The Year Award!'
Rihanna has obtained the 2012 MTV VMA Video of the Year Award for her "We Found Love" featuring Calvin Harris after facing steep competition in the category from the likes of Katy Perry and Drake.
The respective award comes with its very own prestige, as the VMA's have been a pop-cultural achievement show that has gathered some of the most elite bands and artists. For several years, the program has been noteworthy for its live controversial moments and has rapidly built popularity because of them. However, the awards given out are indeed the cream of the crop, in terms of accomplishment.
The annual VMA ceremony is held in the mid-September and broadcasted live on MTV. The show had been originally conceived as an alternate program for the Grammy Awards, but by the year 2001, the VMA had become a prestigious award given to the best performers of the year.
At the very first MTV Video Music Awards in 1984, icon Madonna had performed "Like A Virgin" while sorting a bustier/wedding gown, which also included her trademark "Boy Toy" belt. During the respective performance, she rolled around on stage and revealed a garter and lacy stockings. Cyndi Lauper had spoken in gibberish to elaborate on the VMA rules just before winning the Best Female video for "Girls Just Want to Have Fun."
Since its opening, the event has recieved attention on an increasingly large scale. Nicknamed the "Oscars for youth," the show has drawn millions of youngsters ranging from teenagers to 20-somethings each and every year.
On Sept. 2, singing sensation Taylor Swift had spoken about the pre-stage butterflies that usually accompany a performer when hit the grand musical stage, according to MTV.
