Apple Launches Trade-In Program For Third Party Chargers Following Safety Concerns VIDEO
Apple has instituted a trade-in program for third party power adapters in an effort to promote consumer safety.
The USB Power Adapter Takeback Program will provide proper Apple adapters at a discounted price to all those who chose to trade in their generic ones.
The decision comes after a Chinese woman was reportedly killed while using an Apple device in China last month. The Cupertino based company investigated the incident, during which 23-year-old Ma Ailun was electrocuted while using an iPhone 5 as it was charging, but has not released their findings.
Although Apple doesn't make mention of the death in their Takeback Program announcement, the company states that safety is their top priority.
"Recent reports have suggested that some counterfeit and third party adapters may not be designed properly and could result in safety issues," Apple stated. "While not all third party adapters have an issue, we are announcing a USB Power Adapter Takeback Program to enable customers to acquire properly designed adapters."
To take part in the program, customers can bring their third party adapter and their iPhone, iPad, or iPod to any Apple store between Aug. 16 and Oct. 18. Once the serial number of their device has been confirmed, participants can then buy the proper adapter for $10, nearly 50 percent less than the normal price.