Beyonce New VIDEO: 'Flawless' Singer Joins Forces With Jennifer Garner For Ban Bossy Twitter Campaign [VIDEO]
Beyoncé, Jennifer Garner, Diane Von Fürstenburg and more have joined forces to encourage girls to be leaders, in Lifetime's new #BanBossy campaign.
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"I'm not bossy, I'm the boss", says a stern Beyoncé in the new one minute campaign commercial. She and actresses Jennifer Garner and Jane Lynch, famed designer Diane Von Fürstenburg, political figure Condoleezza Rice, and Lean In author Sheryl Sandberg have teamed up with the women's network to stop using a word that often discourages young girls to take the lead in a new campaign called, #BanBossy.
Beyoncé is known for more than just her incredible dance moves and power couple status with her husband Jay Z. Especially with the release of her last album, her name is often brought up in various new faces of feminism conversation.
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Her song, Flawless, features the TEDx Talk speech of award-winning author Chimamanda Ngozi Adichie, in which she declaimed, "We teach girls to shrink themselves, to make themselves smaller. We say to girls 'You can have ambition, but not too much."
The song then encourages females to be comfortable in their own skin, as Beyoncé boasts, "I woke up like this/ We flawless, ladies tell 'em," in the chorus.
This is not her first time voicing her opinions on gender equality. Earlier this year, the 32-year-old mother of Blue Ivy, penned her own open letter in "The Shriver Report: A Woman's Nation Pushes Back from the Brink."
She wrote, "We have to teach our boys the rules of equality and respect, so that as they grow up, gender equality becomes a natural way of life. And we have to teach our girls that they can reach as high as humanly possible."
To find out more about the #BanBossy campaign, click here and watch the commercial below.