With the heart of the Black Friday shopping rush now over, deal-savvy consumers are turning their attention to the sales being offered by retailers for Cyber Monday.

Check Out Top Cyber Monday Deals At Wal-Mart

One retailer that can manage to truly outshine those that also win consumer dollars with their brick and mortar stores, is the currently still online-only Amazon.com. Born online, the shopper's paradise of a website may understand cyber deals better than their competitors-and is making sure that they will give those who shop with them the best deals.

Part of their plan to win shoppers money is to extend their deals into a full Cyber Week sale, beginning today, with discounts on thousands of items going throughout the week.

Some of the hottest deals are already live, and are good for one day only, including:

1. Up to 66 percent off the Harry Potter: Hogwarts Collection Blu-Ray set

2. Dremel 4000 6/50 120 volt Variable Speed Rotary Kit for $99.00

3. Over 50 percent off Select Home Monitoring Camera Systems

4. Up to 50 percent off select Ride-On toys for kids

5. Belkin Surgeplus 3-outlet mini travel swivel charger protector with dual USB ports $12.90

6. Blazer Big Shot Butane Torch $38.35

Other deals, which are available until a variety of sale end times, include:

1. $20 off the Kindle Fire HD 6 (until 3 a.m. Nov. 30)

2. $30 off the Kindle Fire HD 7 (until Dec. 2)

3. $30 off the all-new Kindle (until 3 a.m. Nov. 30)

4. 45 percent off select Samsung TVs (until Dec. 2)

5. Up to $100 off select Samsung Galaxy Tab 4 models (until Dec. 2)

6. 50 percent off Select Timex Watches (until Dec. 7)

7. Up to 20 percent off select Intel-powered laptops & 2-in-1s (until Dec. 7)

Overall, Amazon will continue unleashing new deals throughout the week across the site, including in TV, Audio and Music; Computers & Accessories; Beauty, Grooming & Health; Technology; Home Goods; and Sporting goods.

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Cyber Monday 2014